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Description
Search Engine Optimization Strategies (Top 30 Search Engine Optimization & Submission Strategies For Dummies) is a complete beginner's guide on how to optimize webpages for top rankings in major search engines like Google, Yahoo! Search, MSN Search, Teoma, AOL Search, Netscape Search, and Ask Jeeves.
Topics covered in the ebook include how to design a website with search engine optimization (SEO) in mind, how to target the right keywords for top rankings, keyword research tools, basic SEO techniques, slightly more advanced SEO techniques, why themed websites do not improve search engine rankings, how to improve your link popularity with mini-sites, how to submit to search engines and web directories, search engines & web directories that accept free site submissions, how to optimize pay per click search engine ads, search engine optimization forums and support sites, and much more.
Search Engine Optimization Strategies also covers the following web directories; Yahoo! Directory, Open Directory Project (ODP), and LookSmart Directory, pay per click advertising networks; Overture, Google AdWords, FindWhat, Espotting, and Enhance Interactive, price comparison engines; BizRate/Shopzilla, Ciao, DealTime/Shopping.com, Froogle, Kelkoo, MSN Shopping, mySimon, PriceGrabber, PriceSCAN, and Yahoo! Shopping, and metasearch engines, Dogpile and Mamma.
Testimonials
Thanks for providing such a practical search engine optimization reference. I have applied your search engine optimization strategies all of my websites and have achieved great results. As an example, InternetBasedMoms.com went from about 2,400 to over 50,000 search engine visitors a month. And all of my sites together receive over 70,000 search engine visitors. Had I not purchased your ebook, I don't think I would be as knowledgeable or capable as I am now. So thanks. You saved me at least $2,000 and countless hours of trying to figure it out! I constantly refer to my copy and have to say it's the best $37 I've spent in a long time. I always credit you, Michael, with giving me the foundations I needed in understanding what search engines are all about. - Alice Seba, Editor, Internetbasedmoms.com, British Columbia, Canada (November 14, 2004).
Everything we tried to do to market the site wasn't working except spending way too much money on pay-per-click advertising. Then I read your book, used the tools you recommended, and followed your instructions. That was almost a year ago now and I now have the answer to my question, 'will it work?' The answer is a resounding, 'you bet it did!' The numbers tell the rest of the story... Our site now has 329 top 30 rankings, including 137 top 5, and 7 number ones. Not bad for a site that just sells health insurance -- a highly competitive field, and only in Oregon. - John Gridley, First Choice Health Insurance, Inc., Roseburg, Oregon, USA (October 2, 2003).
First I wanted to thank you for helping me get the whole site indexed in Google. Your SEO ebook has been very helpful to me. I went from 100 visitors to over 1,000 per day on Google in 2 months using the easy to follow techniques in your book. - Matt Aaron, GreatSeats Inc., College Park, Maryland, USA (July 27, 2004).
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Find Related / Similar Items In These Categories
- Marketing > Guerilla Marketing
- Marketing > Web Site Marketing
- Search Engine Optimization > SEO Book
- Search Engine Optimization > SEO Training
Our Review
Here is a review by an independent third-party; Judy Justice from The Midwest Book Review web site. Established in 1976, the Midwest Book Review publishes several monthly publications for community and academic library systems in California, Wisconsin, and the upper Midwest.
Here is an unedited copy of the review:
"Anyone marketing an online business knows the importance of getting top listings in search engines. Your site may be listed, but how far down the list is it?
Michael Wong, a search engine optimization specialist, achieved over 2000 top 30 positions for one of his company web sites. In this ebook he shares the secrets of his success so you can get your own site ranked at, or near, the top of the lists.
Whether you are new to online marketing or a seasoned professional, there are tips here that will help you draw more visitors to your site. If you've been spending your time submitting to search engines without doing some preliminary research on how the various search engines work, you have likely not reached the level of success - to get into, and stay in the top ranks.
Search Engine Optimization Strategies: Top 30 Search Engine Optimization & Submission Strategies For Dummies by Michael Wong is an ebook which contains detailed descriptions of many different search engines and explanations of how they work.
You'll find information about all the leading search engines: how often they search the web, how they index pages and what unique features are peculiar to each one. Having this information at your fingertips will save you months of research.
Meta tags, robot tags, link popularity as well as pay-per-click, JavaScripts and keywords are fully explained with easy to follow tutorials complete with sample HTML code.
Written in an easy-to-understand style, and containing an excellent index, this ebook answers all the questions on how to optimize your web pages for top ranking. If you're serious about showing up well in the search engines, and you're willing to take the time to read and follow the advice given, this book will teach you how to develop web pages that will enhance your online marketing with good search engine placement.
Very comprehensive, I would venture to say this is the definitive ebook on search engine optimization and is a must have for any webmaster's library." - Judy Justice, The Midwest Book Review.
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