Pluralistic: Too big to care (04 Apr 2024)

Today’s links Too big to care: Enshittification is a choice. Hey look at this: Delights to delectate. This day in history: 2009, 2014, 2019, 2023 Upcoming appearances: Where to find me. Recent appearances: Where I’ve been. Latest books: You keep readin’ em, I’ll keep writin’ ’em. Upcoming books: Like I said, I’ll keep writin’ ’em. Colophon: All the rest. Too big to care (permalink) Remember the first time you used Google search? It was like magic. After years of progressively worsening search quality from Altavista and Yahoo, Google was literally stunning, a gateway to the very best things on the internet. Today, Google has a 90% search market-share. They got it the hard way: they cheated. Google spends tens of billions of dollars on payola in order to ensure that they are the default search engine behind every search box you encounter on every device, every service and every website: Not coincidentally, Google’s search is getting progressively, monotonically worse. It is a cesspool of botshit, spam, scams, and nonsense. Important resources that I never bothered to bookmark because I could find them with a quick Google search no longer show up in the first ten screens of results: Even after all that payola, Google is still absurdly profitable. They have so much money, they were able to do a $80 billion stock buyback. Just a few months later, Google fired 12,000 skilled technical workers. Essentially, Google is saying that they don’t need to spend money on quality, because…Pluralistic: Too big to care (04 Apr 2024)

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