Sports Illustrated Union Says It’s “Horrified” by Publication of AI-Generated Writers

Yesterday, we reported that Sports Illustrated — the esteemed magazine once considered the standard for sports journalism — has been churning out content under the bylines of fake authors with AI-generated headshots. In the wake of the fracas, Sports Illustrated’s publisher The Arena Group issued a statement blaming the content on a contractor called AdVon and pushing back against our source’s claim that the content itself was AI-generated, in addition to the authors’ headshots. Shortly thereafter, the human members of the Sports Illustrated Union made their own feelings about the bungled AI effort clear. In a scathing statement, the union declared that it was “horrified” by the report — and “if true,” the union added, “these practices violate everything we believe in about journalism.” “We deplore being associated with something so disrespectful to our readers,” the statement continued. “We demand answers and transparency from Arena Group management about what exactly has been published under the SI name.” Our response to today’s story from @futurism reporting that The Arena Group has published AI-written stories by fake people under the Sports Illustrated name: — Sports Illustrated Union (@si_union) November 27, 2023 “We demand the company commit to adhering to basic journalistic standards, including not publishing computer-written stories by fake people,” the statement continued. “We want to be very clear: What is described in this Futurism story does not represent the hardworking journalists who make up the SI Union. For nearly 70 years, SI staff members have held themselves to the highest possible ethical…Sports Illustrated Union Says It’s “Horrified” by Publication of AI-Generated Writers

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