Woke Companies Aren’t Going Broke

The goal of so-called woke companies is to make money. Outrage or praise are just attention units, and the companies are amoral. I just published about why I think Bud…

Get Woke, Gain Earned Media Coverage

Get woke go broke, rhymes. It is, however, a stupid criticism nearly every time I’ve heard it applied to a company’s advertising. The exceptions are when the criticism of wokeness…

Andrew Tate And The Woke Mind Virus

Andrew Tate, and the woke mind virus sounds like a children’s mystery book title. So let’s investigate how woke the mind virus is and Tate’s alleged crimes.  It’s gotten so…