The excerpt is form an article first published at https://pushroi.com on October 25, 2022. Many are the conversations with clients and prospective clients who wish to use online-only advertising to reach a younger demographic. The facts that youth see ads on TV, radio, and OOH, and that octogenarians see ads on Facebook…
Category: Metaverse
The LEGO Group and Epic Games Team Up to Build a Place for Kids to Play in the Metaverse
“Epic Games has already outlined ambitious plans for the metaverse and Thursday the “Fortnite” maker announced it intends to build part of it with Lego. Epic and the LEGO Group have entered a long-term partnership to “shape the future of the metaverse” by constructing a digital experience where children can play safely…
Lessons From Nearly 20 Years In The Metaverse
In 2003, Wagner James Au was a young freelance writer in the Bay Area covering massive multiplayer games like The Sims Online for Salon and Wired. During that time he got an assignment to review a new virtual-world game called Second Life, made by a company called Linden Lab. He started poking around…
“VC” Sunil Paul’s New Startup Doesn’t Understand Contracts
“Only after the contract was fully executed did Spring Free EV’s representative Visrin Vichit-Vadakan, demand I sign an adhesion contract on behalf of Push ROI. The new adhesion contract overwrote some terms of the already executed agreement. Visrin Vichit-Vadakan informed me that Spring Free EV would terminate that executed agreement…