Disney Plus says price hikes and password crackdowns on the horizon

Disney Plus is about to get a little more expensive for those who prefer their shows sans commercials. Starting October 12, the ad-free tier of Disney Plus will see a price jump from $10.99 to $13.99 per month. That’s a 27% increase, folks. And it’s not just Disney Plus feeling the pinch. Hulu, another jewel in Disney’s streaming crown, is also set to hike its ad-free subscription from $14.99 to a whopping $17.99 per month. To soften the blow, Disney is also rolling out a new ad-free bundle that includes both Disney Plus and Hulu for $19.99 per month. It’s a 37% discount from the standalone plans. But is this enough to keep the subscribers hooked, or will they start exploring other streaming avenues? SubscriptionTierMonthlyAnnualDisney+With Ads (No Change)$7.99N/ANo Ads*$13.99$139.99HuluWith Ads (No Change)$7.99$79.99No Ads*$17.99N/ADisney+ (With Ads) Add-On (No Change)$2.00N/AESPN+ on Hulu Add-On*$10.99N/AESPN+With Ads*$10.99$109.99UFC PPV (standalone) (No Change)$79.99 (per event)UFC PPV + Annual*N/A$134.98Bundle OfferingsDuo Premium: Disney+ (No Ads), Hulu (No Ads)^ – *NEW*$19.99N/ADuo Basic: Disney+ (With Ads), Hulu (With Ads) (No Change)$9.99N/ATrio Premium: Disney+ (No Ads), Hulu (No Ads), ESPN+ (With Ads)$24.99N/ATrio Basic: Disney+ (With Ads), Hulu (With Ads), ESPN+ (With Ads)*$14.99N/AHulu + Live TVWith Ads*$76.99N/ANo Ads*$89.99N/A Password sharing crackdown looming As if the price hikes weren’t enough, Disney CEO Bob Iger dropped another bombshell. The company is “actively exploring ways to address account sharing,” hinting at a password crackdown similar to Netflix’s. The exact details are still under wraps, but the enforcement is set to roll out in 2024. Disney Plus and…Disney Plus says price hikes and password crackdowns on the horizon

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